White sheet of paper with a black scribble of concentric lines and circles creating a chaotic, abstract pattern.

Two Spoons

Brand Strategy // Branding (Award Winning) // App Design // Packaging

Hannah started her blog to bring you plant-based recipes worth sharing. Her recipes are intended for everyone to enjoy; whether you’re entirely plant-based, or looking for more plant-based recipes to incorporate into your diet. These recipes keep everyone in mind, from the vegan skeptics to the vegan veterans. They are anything but lacking in beauty and flavour. We connect when she was ready to turn her blog into a business.

Photography Credit

Badge with text 'Logolounge Book Fourteen Badge of Honor' and number '14'
Two Spoons logo on pink background with text 'Recipes Worth Sharing' and leaf graphic.
Three smartphones displaying a cooking app interface with vegan recipes, including mushroom risotto and chia pudding.
Circular emblem with text 'Husband Approved, Worth Sharing' on a blue background.
Orange background with white circular seal, text reads "Toddler + Kid Approved, Worth Sharing."
Circular badge on green background with text "Newbie Cook Approved" and "Worth Sharing" in the center.
A bowl of mixed salad ingredients including avocado, edamame, quinoa, spinach, purple cabbage, and cucumber slices, with a drizzle of dressing and sprinkled with sesame seeds. Text overlays the image reading 'Two Spoons, recipes worth sharing.'
Three minimalist logos. Left: "TS" with an olive branch. Center: "Two Spoons" with the text "recipes worth sharing" underneath, decorated with an olive branch. Right: Circular logo marked "Skeptic Approved" with "worth sharing" inside and olive branches.
Two Spoons app displaying 400+ plant-based recipes with a focus on chia pudding, featuring a spoon with strawberries and berries.
Weekly meal planner app interface showing grocery list with categories like Oils, Pasta, and Produce; includes items and quantities. Featured on a smartphone screen with text highlights: Weekly Meal Planner, Shopping Lists, Recipe Videos. Badge: Toddler & Kid Approved.
Partial view of a smartphone displaying a meal planner app with recipe options like vegan risotto and chia pudding. Text above offers "Free Workouts Step-by-step Instructions." A logo and "Skeptic Approved" seal are visible.
App promotion with features like weekly meal planner, shopping list, recipe videos, and step-by-step instructions displayed on a smartphone screen, showing a creamy mushroom vegan risotto recipe.

“Kelly is a very talented brand consultant and graphic designer. She is detail-oriented, organized, and thorough in getting a full understanding of your company and needs. I was so happy with the end result, and the entire process from beginning to end. Her work is crisp and professional. I would recommend any business owner to work with Kelly and her team. And will definitely hire her again for any future design work.”

Logo with letters T and S, text "ESTD 2016," and a floral illustration on a purple background.
A small bottle labeled 'Two Spoons Morning Metabolism Boost,' containing a yellow liquid, VG and GF marked, white cap.
Four dishes displayed. Holiday salad with greens, nuts, and citrus; vegan pineapple upside-down cake with cherries; nut roast with sliced mushrooms and herbs; vegan spaghetti squash with spinach and cheese filling.
Logo with the words 'WORTH sharing SKEPTIC APPROVED' on coral background.
Purple background with circular logo, "FIT GIRL APPROVED" around "WORTH sharing" in the center.
Pink background with a white circular logo reading 'Foodie Approved Worth Sharing.'
"Two Spoons: Recipes Worth Sharing" logo with spoon graphic on dark background.
Advertisement for the 'Two Spoons' app, featuring a smiling person in a kitchen with desserts, alongside images of the app displaying plant-based recipes on mobile screens. Promotes 400+ recipes, meal planner, shopping list, and free workouts, with download options for Apple and Google Play stores.

Need something like this?