Black background with white text that reads, "Salt n Pepper here" with a small salt shaker icon above the text

Salt N Pepper Here

Toronto-based food blogger and recipe creator. Salt N Pepper Here is a place where recipes are inspired by food cravings and what Sonia makes for her family. Sonia is a working mom of two; her life in Toronto, Canada and her background as a Chinese immigrant from Hong Kong all inform the things Sonia loves, craves and creates in her kitchen to share with you. From dumplings and lasagne to chocolate cake Salt N Pepper Here has so many special recipes to offer.

Food Photography by Sonia Wong

SERVICES:

Brand Strategy
Logo Design
Brand Identity
Squarespace Website Design

THE PROJECT:

The client was looking to update her Squarespace website and Brand Identity based on the growth she had seen in her business. Her previous logo was not functional in different orientations and came across as hard to read. Together, we created a completely custom logo with a unique icon playing on the shape of salt and pepper shakers that could be used in different orientations.

CLIENT REVIEW:

“Kelly is a talented designer and a genuine pleasure to work with. My brand needed a new logo and a refreshed website design. I was drawn to her work right away — especially her logo designs. I couldn't be happier with the logo and brand graphics she created for me. And my website now looks polished and easy to navigate — exactly what I hoped for. Kelly is professional, warm, and incredibly responsive, even months after the project wrapped up when I had follow-up questions. Thanks so much Kelly!!”

Logo for Salt & Pepper with the tagline 'home made food to nourish & indulge' in a delicate, handwritten font.

BEFORE

AFTER

Black and white photo of a city street with a train passing through.
Logo with overlapping abstract shapes, text "Salt n Pepper Here Sonia Wong" on dark teal background.
Laptop displaying a food blog homepage with images of Chinese dumplings, baked appetizers, and pasta dish. Navigation menu includes Home, About, Recipes, and more, with a search bar.
Color palette with dark blue, red, cream, yellow, green, and purple rectangles.
A collage of food images and recipes. Top left: a strawberries and cream pavlova on a wooden board. Top middle: fried wontons with a dipping sauce on a white plate. Top right: spaghetti with clams garnished with lemon slices. Bottom left: an ingredient list and recipe for strawberries and cream pavlova. Bottom middle: an ingredient list and recipe for wontons with yuzu mango shrimp. Bottom right: an ingredient list and recipe for spaghetti with clams.
Dumplings in spicy orange sauce with green onions in a patterned bowl.
Text reading 'SALT N PEPPER here' in black font.
Logo with overlapping geometric shapes and text "Salt n Pepper Here Sonia Wong" on a circular path.
Cursive handwritten text "sonia wong" in black.
Rubber stamp with logo on white paper
"Salt n Pepper here" text in black font.
Person wearing a white t-shirt and an apron with 'Salt N Pepper here' text, black straps, and minimalist design against a plain background.
Sliced tomatoes with arugula, almonds, and dressing on a plate.
Black handwritten text spelling "sonia wong" on a transparent background.
Stack of cookbooks titled "Salt n’ Pepper Here" featuring food images on the cover.
A cardboard box with black tape labeled 'Salt n' Pepper here'. The box is decorated with black and white doodles of food items like carrots, shrimp, and other ingredients, as well as various abstract shapes.
A bowl of spaghetti with shrimp and tomato sauce, garnished with fresh basil, on a wooden table with a checkered napkin.

illustrations by Naomie Chew

Cartoon of a baby following ducks toward a pond while an adult holds back the baby.
Three smartphone screens displaying a food blog app with images of desserts and savory dishes. The first screen features a brown butter chocolate chip skillet cookie. The second screen displays a variety of dishes under the title "Salt n Pepper here." The third screen advertises a cooking course on dumplings by a chef.

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Bowl with avocado, quinoa, edamame, spinach, and vegetables, labeled 'Two Spoons: recipes worth sharing.'
Person in apron using dropper with brown bottle and lavender on table.
A smiling woman with blonde hair working at a desk with a laptop, white mug, and red pen, with a white wall and bulletin board in the background.

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