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Brand Strategy // Branding // Web Design

A place where recipes are inspired by food cravings and what Sonia makes for her family. As a working mama of two young girls, her life in Toronto Canada and her background as a Chinese immigrant from Hong Kong all inform the things Sonia loves, craves and creates in her kitchen to share with you. From dumplings and lasagne to chocolate cake Salt N Pepper Here has so many special recipes to offer.

Photography by Sonia Wong

Logo with overlapping abstract shapes, text "Salt n Pepper Here Sonia Wong" on dark teal background.
Laptop displaying a food blog homepage with images of Chinese dumplings, baked appetizers, and pasta dish. Navigation menu includes Home, About, Recipes, and more, with a search bar.
Color palette with dark blue, red, cream, yellow, green, and purple rectangles.
A collage of food images and recipes. Top left: a strawberries and cream pavlova on a wooden board. Top middle: fried wontons with a dipping sauce on a white plate. Top right: spaghetti with clams garnished with lemon slices. Bottom left: an ingredient list and recipe for strawberries and cream pavlova. Bottom middle: an ingredient list and recipe for wontons with yuzu mango shrimp. Bottom right: an ingredient list and recipe for spaghetti with clams.
Dumplings in spicy orange sauce with green onions in a patterned bowl.
Text reading 'SALT N PEPPER here' in black font.
Logo with overlapping geometric shapes and text "Salt n Pepper Here Sonia Wong" on a circular path.
Cursive handwritten text "sonia wong" in black.
Rubber stamp with logo on white paper
"Salt n Pepper here" text in black font.
Person wearing a white t-shirt and an apron with 'Salt N Pepper here' text, black straps, and minimalist design against a plain background.
Sliced tomatoes with arugula, almonds, and dressing on a plate.
Black handwritten text spelling "sonia wong" on a transparent background.
Stack of cookbooks titled "Salt n’ Pepper Here" featuring food images on the cover.
A cardboard box with black tape labeled 'Salt n' Pepper here'. The box is decorated with black and white doodles of food items like carrots, shrimp, and other ingredients, as well as various abstract shapes.
A bowl of spaghetti with shrimp and tomato sauce, garnished with fresh basil, on a wooden table with a checkered napkin.

illustrations by Naomie Chew

Cartoon of a baby following ducks toward a pond while an adult holds back the baby.
Three smartphone screens displaying a food blog app with images of desserts and savory dishes. The first screen features a brown butter chocolate chip skillet cookie. The second screen displays a variety of dishes under the title "Salt n Pepper here." The third screen advertises a cooking course on dumplings by a chef.
Woman sitting in an office chair holding a mug, wearing a white shirt and jeans, and smiling. Background features a desk with folders and office supplies.

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